Cool beds and warm bellies
Talk about creature comforts! You may be familiar with P.L.A.Y. Pet Lifestyle and You because they sell wonderful pet beds that are as pleasing to the eye as they are to the pooch, but have you heard about their Warm Bellies Initiative? Our ears perked up on that one too! P.L.A.Y. is a young company, but they’ve already made a splash around the country, gracing households with stylish and comfortable pet beds and shelters with warm spots for homeless pets. That’s because for every Artist or Original Collection pet bed purchased on www.PetPlay.com (or at participating retailers), P.L.A.Y. will donate a Special Edition Chill Pad to a pup in need.
Since launching in late 2010, P.L.A.Y. has been committed to helping animals in need. Founded and based in San Francisco, they believe that every pet deserves a warm place to sleep. They’ve auctioned off Celebrity Signature beds and donated 100% of the final sales price to support the San Francisco SPCA. However, P.L.A.Y. wants to help on a larger scale too, so they’ve partnered with PetFinder Foundation, who works with over 13,000 rescue and shelter groups in the US, to give pets across the country a warmer and cozier place to sleep.
According to the ASPCA, 5-7 million companion pets enter a shelter every year. Being in a shelter amidst unfamiliar smells, sounds, and surroundings can be scary and cause anxiety and depression for a lot of animals. Having a warm mat instead of a cold concrete floor makes a big difference. The Special Edition Chill Pads are great for the critters and the shelters because they are portable, easy to wash, and can withstand some ruff housing! P.L.A.Y. has identified nine different regions in the US and each month they donate beds to a different region. Shelters or rescue groups receiving the donations are determined based on need and availability. However, every quarter “Voter’s Choice” allows facebook fans to nominate their favorite group to receive beds!
As if helping animals in need wasn’t enough, P.L.A.Y. is serious about minimizing their environmental impact too. Their pet beds are made from Planet Fill™, a soft polyfiber made from cleaned and recycled plastic bottles. Their tags are made from paper that is certified by the Forest Stewardship Council, the only forest certification system that is supported by all major environmental groups. Also, all of their beds are 100% washer and dryer friendly, so they will look and smell nice longer. Now that makes us breathe easier, for sure!
Since launching the Warm Bellies Initiative in 2011, P.L.A.Y. has donated dozens of beds to rescue groups and for fundraisers as well, such as ma Cares’ upcoming event, “A Night of Stars – Saluting our Veterans”. (Yep! You can bid on a gorgeous bed at the silent auction!) As P.L.A.Y. continues to grow, they hope to donate even more.
With P.L.A.Y. you get warm bellies and cool beds! Could you ask for anything more?